Tag Archives | Apple

About Apple’s Store Opening in New York’s Grand Central Station

Apple’s fifth New York City store, overlooking the main concourse in the historic Grand Central Terminal, opened on Friday last week. At 23,000-square-feet, the store is one of the largest Apple stores in the world.   Other than its size and location, the most interesting thing about this store is the amount of hype it [...]

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Best-In-Class Retail Store Entrance Strategies

In devising a strategy around a store’s entrance, there is no one solution that meets the needs of retailers across all channels.  So, it is interesting to analyze the strategies that have become staples in the industry. A retail store’s entrance is strategically designed to set the tone for the trip.  The façade entices passers-by [...]

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How Are Retailers Preparing for the 2011 Holiday Season?

Retailers are rolling out new shopping solutions in order to meet the two most prevalent macro-economic trends this holiday season.  First, while the economy is recovering, decreasing credit shows that consumers are either saving in order to pay down debt, or simply that a lack confidence in the economy has reduced discretionary spending.  Second, visits [...]

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Innovations that Make Checkout Lines Obsolete

Imagine an in-store shopping experience that removes the need to wait in line to check out.  Well, a company named ShelfX, as well as new functionalities on the Apple Store Application could bring the possibility of a seamless checkout to reality. Smart Shelves The seamless checkout concept, branded ShelfX Smart Shelves, eliminates checkouts and cashiers [...]

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T-Mobile’s New Format Store Takes the Apple Design to New Heights

T-Mobile has taken a page out of the Apple 2.0 store format’s notebook.  The wireless provider announced the rollout of a new global design for nearly 400 new and remodeled stores across the country.  The less cluttered layout, hardwood floors, and magenta colored LED accents make the traditionally clumsy layout look much more futuristic.  (See [...]

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Photos: Retail Store Entrance Examples

Merchandising strategies at the entrance to the store sets the tone for the rest of the visit.  The last few steps before the shopper opens the front door, and the first few after the shopper lets go of the door handle are the moments when realization occurs.  Retailers who are using this space effectively are [...]

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Carrefour, Walgreens, and Apple Increase Efficiency Through Digital Shelf Level Signage

Retailers around the globe are trying to find ways to keep up with the digital age.  Some of these strategies include self-checkouts & scanners, or in-store kiosks (See earlier post “A Comparison in Kiosk Based Retailing: Best Buy, Aldi, and Stop & Shop”).  Another strategy retailers like Walgreens, Kohl’s, Apple, and Carrefour are employing is [...]

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