Le Drive, Intermarche’s version of the Drive format in France, has a similar pitch to that of the newer Casino Express format. Both advertise the ability pay and have the items that were purchased online placed in your car for you – all within a 5 minute timeframe.
The major difference between this model and the Casino Express model, however, lies in the location. All of the Le Drive locations today share a location with an Intermarche store, unlike Casino, Auchan, and E. Leclerc’s versions that can also be found as standalone locations.
What are the Offers
Intermarche’s click & collect service offers customers access to over 10,000 products through www.ledriveintermarche.com. The retailer sells its items in-store and through the click & collect service at the same price. So, customers can receive the added convenience and efficiency provided by the service without and extra fees.
This is a key factor in the success of the Drives, as not all of them offer this capability.
How Le Drive Works
Customers place their orders online, select their Le Drive location, then pick-up their items in the 2-hour window of their preference. Once at the Le Drive location, customers can use the credit card used to place the order, or a barcode received at the time of purchase to bring up their order.
While the basket is pre-assembled before the customer arrives to pick-up, they still have the option to add items to their list at the drive location.
Today there are 59 Le Drive stores throughout France.
Check out these other articles for more information on the different French Drive formats:
- Casino Express: The Most Recent French Drive Format
- Promocash: Heightened Personalization for Small Businesses
- Order Online, Pickup In-Store the Auchan Drive Way